By Slinky Redfoot
The latest fad in unoriginal ad campaigns is the “story” idea: everyone
from celebs to normal, hardworkin’ folks like you and me boring us with
tidbits from their humdrum lives. Gee, Martin Scorsese wears silk
socks! Wow, Barb from Duluth collects crystal hummingbirds! Perhaps
AAPR (shameful jumbling of letters for reasons I won’t get into) should
approach recently retired Fidel Castro and go down this road.